Music mogul Kevin Liles' latest discovery found through national hashtag challenge

LOS ANGELES , Aug. Kevin Liles' iconic hip hop label 300 Entertainment, home to such multi-platinum acts as Migos and Fetty Wap, has found its newest artist - through social media. Chicago rapper Y.K Supe, 23, defeated eight of the nation's top emcees at the #freestyle50 cypher, a freestyle battle tournament, in Hollywood last night to be crowned the winner of Verizon's #freestyle50 challenge. Y.K Supe will receive a record deal with 300, where his debut single will be produced by London On Da Track (Drake, 50 Cent ), as well as $10,000 and an opening slot on the label's upcoming Artist Development Tour. A hashtag challenge in search of the next voice of hip hop, #freestyle50 is a partnership between Liles and Verizon that celebrates the art of freestyle rap. Launched in July, the competition became a viral phenomenon over the summer; receiving over 9,000 submissions from aspiring emcees from across the country. Click here for more.

from Cellular News http://bit.ly/2wmCq80